Design Fundamentals for Your Direct Mail Campaigns
Planning a good direct mail appeal has many components – strategy, data, creative, artwork, suppliers, and timelines, just to name a few. With
tips and tools
Planning a good direct mail appeal has many components – strategy, data, creative, artwork, suppliers, and timelines, just to name a few. With
When I think of trends, I tend to think of the hot new thing. The newest fad that is here today and
Have you seen the refrigerators they’re selling today? They have hidden doors to store all those annoyingly awkward bottles of sauces, and
Curing diseases. Ending starvation. Protecting our environment. Charities are taking on some of the biggest challenges of today’s world. As fundraisers, we’re
The world of email marketing has never been more competitive – and inboxes have never been more cluttered. It’s getting harder to
People generally make split-second decisions about what’s worth keeping or tossing, when going through their mail. Here are five tips to create
We’ve all been there. Staring at the flashing cursor on a white page, biting your nails and pacing the floor in an
Do you work at a non-profit organization? If you were to ask a colleague how they got started in fundraising, do you
What comes first, fundraising staff or money? It is a conundrum faced by many charitable organizations. To raise money you need a
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