How To Build A Better Email List In 2019
With the new year upon us, you may be mulling over what your New Year’s resolutions are going to be in 2019.
strategy
With the new year upon us, you may be mulling over what your New Year’s resolutions are going to be in 2019.
I really like fries. And I really, really like ketchup on my fries. That’s not to say I wouldn’t eat the fry
Do you dread the point in your direct mail appeal production process where it comes time to review your variable proofs? Would
The Canada Helps Giving Report 2018 was recently released. If you haven’t had a chance to read it yet, I highly recommend
As we enter the final quarter of 2018, many of us fundraisers are focussed on our year-end fundraising campaign. Rightfully so. With
Several months ago, I wrote about building a better monthly donor file for your organization. If you missed it, you can check it
Small charities are near and dear to my heart. They tend to be more agile and nimble. The small team of staff
Email continues to be the greatest revenue driver in digital fundraising. But that also means that it’s become an incredibly cluttered, busy
My fellow Good Workers and I have been building legacy giving programs with Canadian and U.S. charities since 2003. Over those fifteen
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