The Six Magic Questions
In fundraising today, we’re often overwhelmed by the communications choices facing us. There are now so many channels available to reach out
fundraising
In fundraising today, we’re often overwhelmed by the communications choices facing us. There are now so many channels available to reach out
My colleagues and I have been talking a lot about stewardship these last few months, because it’s such an important part of
I’ve always thought of myself much more as the jock type than the geek type. But, I’ll confess to you that when
If you’ve been to a fundraising conference lately, read an article or blog, or chatted with your colleagues you’ll know that retention
You know the old saying “Don’t throw the baby out with the bathwater.” I want you to be mindful of that bit
I’m an information gatherer. I like to read, and think, and mull. I like to be over-informed. That’s why I like to
Like most Canadians, I’ve been following the saga of the Tory Senators spending scandal, the resignation of the Prime Minister’s Chief of
The latest statistics show that overall donor retention sits at about 40%. Yep, you read that right: you can expect to lose,
Is email dead? I should think not! Nearly 1/3 of all online donations can be sourced back to email. When presented with
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