7 Easy Tips for Outstanding Donor Premiums
We’ve had an incredibly hot summer here in Ottawa. In fact, most of us have found it too hot to spend a
direct marketing
We’ve had an incredibly hot summer here in Ottawa. In fact, most of us have found it too hot to spend a
Last week, I had the wonderful opportunity to join over 2,000 fundraisers in Washington, D.C. for the 2018 Bridge Conference. It’s a
We’ve all been there. After a productive meeting with your team about your upcoming fundraising appeal, the creative ideas are bouncing off
Raindrops on the roof…my favourite sound of summer. As I write this blog, I have two more days until my July summer
There have been several reports circulating over the last few months looking at charitable giving in Canada. These reports do a deep
Donors are no longer interested in hearing corporate-speak: that is, your self-promotional, infomercial-sounding, advertising age slogans and jingles. It’s a sea change going on
Have you ever had your direct mail copy hijacked by your board, volunteers, or communications department? Are you new to fundraising, and
I was on a flight home to Ottawa last week. I’d had a long day of meetings, so decided to delve into
Direct mail and the seemingly innocent outer envelope. Who knew the combination of the two could elicit such conversation and discussion! “What
© 2022 GOOD WORKS CO. ALL RIGHTS RESERVED. PRIVACY POLICY.
