How to Get Potential Donors to Open That Envelope
People generally make split-second decisions about what’s worth keeping or tossing, when going through their mail. Here are five tips to create
People generally make split-second decisions about what’s worth keeping or tossing, when going through their mail. Here are five tips to create
We’ve all been there. Staring at the flashing cursor on a white page, biting your nails and pacing the floor in an
When the time comes to start planning and designing your next direct mail appeal, we all start with the lofty goal of
I really like fries. And I really, really like ketchup on my fries. That’s not to say I wouldn’t eat the fry
We’ve had an incredibly hot summer here in Ottawa. In fact, most of us have found it too hot to spend a
We’ve all been there. After a productive meeting with your team about your upcoming fundraising appeal, the creative ideas are bouncing off
There have been several reports circulating over the last few months looking at charitable giving in Canada. These reports do a deep
The Royal Victoria Regional Health Centre (RVH) is located in Barrie, Ontario. RVH provides care for more than 450,000 residents who call
Maybe you are new to the direct mail production management game. Perhaps you’ve relied on a third party to manage your production
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