How well do you thank your donors?
My colleagues and I have been talking a lot about stewardship these last few months, because it’s such an important part of
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My colleagues and I have been talking a lot about stewardship these last few months, because it’s such an important part of
The latest statistics show that overall donor retention sits at about 40%. Yep, you read that right: you can expect to lose,
Now that spring has finally arrived, it’s a good time to talk about donor acquisition and cultivation. If you follow the latest
I have a confession to make. Are you ready? Pull your chair up a little closer. Okay, now lean in (I don’t
HERO giving is all about tapping the extraordinary potential of the everyday donor. We created this nifty infographic to illustrate a simple
As more and more charities begin integrate online programs with direct mail, it’s crucial that you make it easy and simple for
Community leader, visionary philanthropist – whatever title you choose when approaching some of your most generous and loyal donors by mail –
As fundraising professionals, we all know that we need to thank our donors. What most of us don’t realize is that our
As fundraisers, we know that emotions are what trigger a donor to take action. So it’s important that you think about choosing
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