Canadian Fundraising Benchmarks or Bust
It’s a sad fact here in Canada that we don’t have much in the way of fundraising benchmarks. We’re often forced to
Customized Consulting
It’s a sad fact here in Canada that we don’t have much in the way of fundraising benchmarks. We’re often forced to
I recently had the wonderful opportunity to speak at the Nonprofit Storytelling Conference in Chicago. I go to a LOT of conferences,
The wildfires in Fort McMurray and the threat of strike action by Canada Post this past spring caused a near-perfect storm, wreaking
Like you, I get a lot of email. Like, a lot. So much that a few years ago I started unsubscribing to
Let’s now move from last time’s explanation of what primary emotions are, and why they’re so important – to a brief show
Many (if not most) of us who write fundraising communications materials obsess about WHAT we’re going to say. We want our content
Back when I first got involved in direct response fundraising in 1989, there were two common practices that we often used in
As fundraisers, we’re working months ahead. We write Christmas letters in June. Mother’s Day appeals get drafted in November. We have spring
Occasionally my wife will send me an email asking if we can donate to a particular cause. For the most part, like
© 2022 GOOD WORKS CO. ALL RIGHTS RESERVED. PRIVACY POLICY.
