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There’s a new word in the legacy giving marketplace – and it’s a word we’ve never used before when referring to the

Watch the Planned Giving in a Pandemic webinar here! Many, if not most, of us are still trying to figure out how

I’ve been reading a lot lately – about (what else?) the COVID-19 virus. A lot of the world’s most wise minds are

The ever-evolving COVID-19 situation is stopping the world in its tracks. Fundraisers should be looking at their planned activities for the next

As a consultant, I have the pleasure of interacting with a diversity of people across our sector. I have noticed a disturbing

A great thank you letter is more than just good manners and basic donor care. Consider it another tool you can use

The world of a direct mail fundraiser can be lonely at times, am I right? Our more digitally-inclined colleagues roll their eyes

If you haven’t already heard, Good Works will deliver the second edition of its direct mail benchmarks report in 2020 – with

While donor retention is a key component to a successful annual giving program, there will always be donors who simply cannot renew

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