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The wait is over! For those of you looking for up-to-date, pandemic-proof, all-Canadian direct mail benchmarks, look no further. The 2021 Canadian

When we set about to bake our direct mail fundraising cake, it is easy to get excited about some of the higher-profile

Sooner than you think, it’ll be crucial for you to better understand the giving behaviours of Gen Xers and Millennials. From 2016

In the world of fundraising, a legacy gift is valued as the pinnacle of giving. It is the coveted brass ring for

It’s a universal rule in fundraising. One of the first things you might learn when you take a fundraising course or start

We’ve all had it happen. Things are humming along and all the ducks are waddling along in their rows when BAM! Printing

I have a feeling I’m on the cusp of a dreaded parenting rite of passage with my almost 2-year-old: the “why” phase.

This year is a great time to strengthen your monthly giving program. By focusing your time and energy on monthly giving, you

Think of life as a story. More specifically, think of it as a book – an autobiography to be precise. If you

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