Today is the big day!
We’re very pleased to officially announce this morning that FLA Group will now be known as Good Works! The congratulatory notes are pouring in, the
386 results
Weather Reporters or Rainmakers?
I’ve got a very simple question for you… As a planned giving fundraiser, would you rather make it rain? Or would you
Mother Teresa hit the nail on the head
“When I think of the mass, I will never act. When I think of the one, I will.” Mother Teresa may have
The Quest for Delighted Donors
I was out to dinner with my sister Nancy recently, and as we sat chatting, waiting for our orders to arrive we
Lazy Language Rant
So I’m driving in my car last Sunday, listening to the Buffalo Bills game on the radio. During a commercial break, the
Ten words that will build trust
I’m a big fan of the blog, Neuromarketing: Where Brain Science and Marketing Meet (well, I’m generally a big fan of any
Never Give Up
This summer a family of beavers moved to our river, about 1km upstream from my place. They promptly took to gnashing down
Harleys & iPhones
Why do Harley Davidson motorcycles and Apple iPhones truly stand out today? And what makes the marketing efforts of Geico insurance and
