Blog

386 results

Let’s face it – there are a lot of moving parts when you plan a direct mail campaign. It’s easy to become overwhelmed

A case for support might be one of the most in-depth, and earliest, touches a prospect has with your charity. Are you

Back in January, I wrote about the state of direct mail in 2015, and what charities should watch for and expect in

You’ve created a Direct Mail plan and gotten the budget approved. You’ve harassed your data guy, the graphic designer, and the print

UPDATE 10 (August 17, 9:30 AM ): It’s been quiet for some time, but we’re now hearing rumblings from both Canada Post and

Over the past twenty years, I’ve probably been to as many fundraising conferences as anybody. But, on May 11, I went to

May is the month we’ve all been patiently waiting for. We’ve endured the April showers and we’re more than ready to welcome

I’m amazed at the number of organizations I talk to who have only ever sent out appeals signed by their Executive Director

Late last year, I had the privilege of presenting a session at the 2015 AFP Congress in Toronto called “Metrics That Matter:

Stay Connected -
Join Our Mailing List

6 Hamilton Avenue North, Unit 4
Ottawa, ON
K1Y 4R1