Fundraising Trend #5: The End Of Corporate-Speak
Donors are no longer interested in hearing corporate-speak: that is, your self-promotional, infomercial-sounding, advertising age slogans and jingles. It’s a sea change going on
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Fundraising Trend #4: How to Double Revenue With Fewer Donors
I’ve said for years that fundraising is never democratic – and it isn’t. Let me share a little story to illustrate… Many
Fundraising Trend #3: The Fractured Market and How to Reach Them
Okay, so I’m going to date myself – in a big way… I remember getting my first fundraising job with an international
Legacy Stewardship: What You REALLY Need To Do
STEWARD: One whose job is to manage the property or finances of another. I want to bring you into a classic conversation
Fundraising Trend #2: The Near-Extinct New Donor
Any fundraiser who’s done new donor acquisition in the past decade knows just how hard it’s become to bring new donors into
How To Create An Unbeatable Fundraising Brochure
In the age of web-based information such as blogs, Facebook and Twitter, there is still something to be said for the printed
Fundraising Trend #1: Donor Loyalty in Decline
In philanthropy today, it sometimes feels like everything is changing all at once. New tools and tactics present themselves every day. We’re
The 5 Handiest Free Tools for Fundraisers
The to-do list of a fundraiser never ends – and our budgets don’t always quite line up with all the tasks we
My Take on Poverty Porn
A fellow Good Worker asked me into her office the other morning to ask for my help. She was struggling with new
