Fundraising Trend #5: The End Of Corporate-Speak
Donors are no longer interested in hearing corporate-speak: that is, your self-promotional, infomercial-sounding, advertising age slogans and jingles. It’s a sea change going on
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Fundraising Trend #4: How to Double Revenue With Fewer Donors
I’ve said for years that fundraising is never democratic – and it isn’t. Let me share a little story to illustrate… Many
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Fundraising Trend #3: The Fractured Market and How to Reach Them
Okay, so I’m going to date myself – in a big way… I remember getting my first fundraising job with an international
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Legacy Stewardship: What You REALLY Need To Do
STEWARD: One whose job is to manage the property or finances of another. I want to bring you into a classic conversation
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Fundraising Trend #2: The Near-Extinct New Donor
Any fundraiser who’s done new donor acquisition in the past decade knows just how hard it’s become to bring new donors into
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How To Create An Unbeatable Fundraising Brochure
In the age of web-based information such as blogs, Facebook and Twitter, there is still something to be said for the printed
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Fundraising Trend #1: Donor Loyalty in Decline
In philanthropy today, it sometimes feels like everything is changing all at once. New tools and tactics present themselves every day. We’re
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The 5 Handiest Free Tools for Fundraisers
The to-do list of a fundraiser never ends – and our budgets don’t always quite line up with all the tasks we
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My Take on Poverty Porn
A fellow Good Worker asked me into her office the other morning to ask for my help. She was struggling with new
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