How to build your annual direct mail plan in 8 easy steps
As fundraisers, we all know that the first signs of the holiday season mean it’s time to dive into planning meetings, campaign
As fundraisers, we all know that the first signs of the holiday season mean it’s time to dive into planning meetings, campaign
Year-end emails: they’re probably sitting on your to-do list right now. Maybe they’ve been there a couple of weeks, being put off
I’m a fundraising consultant. And, as a fundraising consultant, I’m involved in bidding on a lot of RFPs in the course of
Imagine you’ve just made your first gift to a charity. You’re feeling pretty excited about it all! It’s a cause that you’ve
If you have a digital strategy to reach your donors, growing your email list is likely a priority for you. After all,
Planning a good direct mail appeal has many components – strategy, data, creative, artwork, suppliers, and timelines, just to name a few. With
Context As part of a larger strategy to leverage donors into higher orders of giving, Kids Help Phone began testing leadership direct
I started doing direct mail fundraising work in 1989 – that’s 30 years ago. While most of what makes direct mail
I’m writing this blog on an early-morning flight from Ottawa to Toronto. Today, I’m going to be a panelist at a joint
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