Fundraising Trend #5: The End Of Corporate-Speak
Donors are no longer interested in hearing corporate-speak: that is, your self-promotional, infomercial-sounding, advertising age slogans and jingles. It’s a sea change going on
Fraser Green
Donors are no longer interested in hearing corporate-speak: that is, your self-promotional, infomercial-sounding, advertising age slogans and jingles. It’s a sea change going on
I’ve said for years that fundraising is never democratic – and it isn’t. Let me share a little story to illustrate… Many
Okay, so I’m going to date myself – in a big way… I remember getting my first fundraising job with an international
STEWARD: One whose job is to manage the property or finances of another. I want to bring you into a classic conversation
Any fundraiser who’s done new donor acquisition in the past decade knows just how hard it’s become to bring new donors into
In philanthropy today, it sometimes feels like everything is changing all at once. New tools and tactics present themselves every day. We’re
A fellow Good Worker asked me into her office the other morning to ask for my help. She was struggling with new
Once upon a time there was an aspiring fundraiser. She worked for a wonderful charity that was engaged in a truly great
If you’re old enough to remember the 1996 movie Jerry Maguire (which was nominated for five Academy Awards), you’ll no doubt remember
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