How to Time Your Email for Maximum Impact
It’s no secret that timing can be key to email opens. People split test and optimize the time of day and day
It’s no secret that timing can be key to email opens. People split test and optimize the time of day and day
I know, I know – it’s only September. You have loads of time before #GivingTuesday and you have a ton on your
The to-do list of a fundraiser never ends – and our budgets don’t always quite line up with all the tasks we
Few things inspire fear in the heart of an email fundraiser like an unsubscribe. After all, you worked so hard to gain
You want to give your subscribers an awesome experience as a part of your email list. You want to send them super
Writing is vital to fundraising. Direct mail, thank you letters, emails, social posting, brochures, event invites – you name it, it needs
Websites are a sticking point for many charities. They’re typically housed in one department or another, requiring a lot of collaboration to
It’s just not enough anymore to send a piece of direct mail and hope for the best. We’re living in the digital
As fundraisers, we’re working months ahead. We write Christmas letters in June. Mother’s Day appeals get drafted in November. We have spring
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