December 31 is 133 Days Away: How To Plan Your Year-End Direct Mail Campaign
It’s August. For some, that means sweltering days spent in the pool, in the lake, or in the air conditioning. But for fundraisers like us, it means it’s time to start planning our year-end appeals! Year-end, or ‘holiday’, appeals are often the most successful direct mail campaigns of the year for charities, big and small. […]